Tuesday, 27 November 2018

Keyword Placement In Blog Post

Friends, today we will learn about Keyword Placement in Blog Post. To make Post SEO friendly, it is important to use the quality keyword. Today I will tell you where and how to place keywords in your post.

What search engine (Google, Bing, Yahoo etc.) will rank your article depends on which keyword you use in the article and where you use it. If you do not know about keyword placement, you are losing a lot of traffic.

So let us know where and how to use high-quality keywords in a blog post.

Keyword Placement In Blog Post

Keyword Placement in Blog Post

Whenever you write an article, the place to add keywords to it is called Keyword Placement or Keyword Prominence.

This is an important factor for SEO of your post. If you do not use keywords correctly in the post, then your post will not be able to rank in the search engine, regardless of the high quality.

Through keywords, you generate traffic from search engines on your article. What keywords will you rank on that keyword depends on which keyword you have used in the article and where to place it.

Here I am going to give you important tips about keyword placement by following which you can make the article SEO friendly.

Keyword in the Post Title

The post title is a key factor for On Page SEO. The better your title of the article will be and the targeted keyword will have more people click on your blog post. Because of this, use your main keyword in your post's title/headline.

The title of the post is by default H1 heading. Use your main keyword in Title as well as H2 in other headings like H2. This will definitely give you the benefit of the search engine rankings.


One of the most important things in post after a title is the permalink. Permalink is the URL / link of any post, to make it SEO friendly, include the main targeted keyword of your article.

Read the article below to go to details about permalink.

            How to Create Permalinks for Blogspot Blog SEO Friendly

Meta Description

Whenever you search anything in the Search Engine, you show title, permalink, and meta description in all the results. These 3 factors are very important to rank your post.

Meta Description or Search Description provide some information about your article to the search engine. You can also use your main keyword in it as well as some other related keywords.

Keyword Placement In Blog Post

Your blog post should have meta description 160 characters. The more unique it will be and it will have appropriate keywords, people will click more on your link and help in ranking a particular keyword.

Image Alt Text

There is a way to get more traffic to your blog image. You can find search engine traffic by optimizing the image of the blog post. But the search engine does not recognize the image. For this, you have to use Alt Text in the image.

In Alt Text, use the main keyword of your article. Apart from this, you can also use keywords in the title text and caption of the image. When Google search any particular keyword in Google Image Search, the image of your blog post will show and it will get traffic to your post.

Recommended: How to Image Optimization for SEO

Post's First and Last Paragraph

Please add your main keyword to the first line of the first paragraph of your article and if possible, use a related keyword in the same paragraph. That is, whenever you write an article, try the introduction of it that use your targeted/related keyword 2 to 3 times.

In the same way, you must also add the main keyword to the last paragraph. Apart from this, you can include target keyword and LSI keyword as well as in the middle of the post.

But do not use too much keyword anymore, it may be keyword stuffing on your post. Mix the keyword's density by approximately 1-1.5% with your main keyword and related keyword. If your article is about 500 words then use keyword 5 to 7 times in it.

Make sure to use Bold, Italic or Underline wherever you use the keyword in the post.

By following these tips, you can place a proper keyword on your blog post and rank your targeted keyword in the search engine. To know how I do a keyword place in my post, please read my every post carefully.

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